DIGITAL MEDIA MARKETING CONSULTANT
Creating a viable content marketing plan, implementing marketing strategies, including many social media platforms, writing product information sheets, sales letters, ads and brochures.
Planning and conducting an effective publicity campaign to appropriate magazines, newspapers, television and radio programs, as well as relevant associations, newsletters and the Internet.
Recommending media for advertising both online and print, radio and TV, researching rates and booking ads.
MARKET RESEARCH AND ANALYSIS
Researching competitive products and potential target markets.
DISTRIBUTION SET-UP AND SALES
Contacting product distributors, wholesalers, retailers, rackjobbers and mail order catalogues.